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Houston introduces himself to the world

Houston introduces himself to the world

houston works social media at Uniplaces

Why Houston? Who’s Houston afterall?

My name is actually not Houston but Gonçalo (or Gonzalo if you find the original name difficult to pronounce). I’m a 24 year old aspiring marketing guru with a funny taste for Social Media and entrepreneurship. 3 years ago I was on my fourth year at University studying Architecture and felt like that wasn’t my dream job but a lifelong hobby. I then quit architecture and started a new undergraduate degree on Marketing and Advertising. Due to this crazy shift in my life, I felt like I had to make something besides studying, I needed to feel useful and needed to make sure I was learning faster and meeting new realities. This is when Uniplaces pops into my life and when the Houston inside me reveals himself.

I joined Uniplaces on the 1st of December 2013 as a Copywriter and from then to today I worked on pretty much every team inside the company: from Copywriting, to Marketing and back to Copywriting, to Customer Support, to Bookings and finally back to Marketing where I am now working as Social Media Executive (yes, I’m the guy behind all the Tweets and Facebook posts or even the nice Instagramic pictures). Now you can guess why I’m called Houston here…

houston not working at uniplaces
“3 years ago I was on my fourth year at University studying Architecture and felt like that wasn’t my dream job but a lifelong hobby”

I love challenges, I love to test myself and to overcome my expectations! That special taste was born with sailing. I started sailing at age 7 and did it for quite some years (15 years to be exact). During that period I learned how to achieve ambitious goals, I was National champion a couple of times, I participated in dozens of European and World championship and even made it to the podium in 2011 at the Universitarian World Championship. This sport taught me much of what I know today and made me a Man (I like to think so…). A couple of years after this successful story as a sailor I went back to being a sailor again, another challenge, another endeavour, another crossover with the Ship. The Ship is a side project I own with some friends (some of them also part of the Uniplaces’ team) that focuses on shipping the portuguese startup scene overseas. Just like you can read on our Manifesto:

“We might not be trading in spices from Asia as our ancestors were, but we are trading in one of the most valuable commodities of the modern era: information.

Our mission is to shape what is going on in the Portuguese startup ecosystem and ship it your way.

Symbolically, we are sailing the seas of our forefathers before us to get the makers, revolutionaries and adventurers of today a step closer together, from our shore to the world — and vice-versa.”

At Uniplaces I found a group of no more than 15 people working hard on an ambitious goal: to create a one billion dollar company (a freakin’ Unicorn!!). A year and 4 months later I look around in the office and find not 15 but 82 people doing exactly the same, turning Uniplaces into a beautifully crafted and groomed Unicorn. I also see lots of young, talented and passionate people who believe in pure hard work and above all in the company’s vision of empowering student mobility worldwide.

Gonçalo sailing
“We are sailing the seas of our forefathers before us to get the makers, revolutionaries and adventurers of today a step closer together, from our shore to the world — and vice-versa.”

Today I work closely with a couple of amazing people and a talented team we call the Marketing Team. This team is divided into two separate teams: Inbound Marketing and Performance Marketing. The first one is lead by Luis (an amazing guy who’s like Yoda to the rest of the team) while Pedro leads the performance team (he should be the Yoda due to his perfect haircut but he’s more like the funny genius in the team, I would say Merlin).

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My work is to manage and feed all the company’s social channels: Facebook, Twitter, Google+, Linkedin, Youtube and Instagram. This is only possible thanks to my buddy Kko Peres our Content/everything guy. He’s probably the guy I most admire in the company because of his creativity and his ability to do an awesome job when everyone is asking him to do this and that. I don’t know if he’s aware but he’s much like a chick thanks to his multi-tasking skills (sorry Kko, the truth is finally out…).

Gonçalo ribeirinho baby pic
Editor’s Note: Nobody calls me a girl and gets away without having their babypic shared with the world.

Just like all the team at Uniplaces I believe we can be a million dollar company and I actually believe we can do it sooner, rather than later. The market is there, the team is in place, the product we have is amazing we only lack on time right now and each day we earn a little bit more of that. The company counts with some serious talent and with some of the best people in the industry to take Uniplaces to every corner of the world where a student is in need for an accommodation.

That said, I would warn the world: A small step for mankind, a huge leap for students. Houston, we don’t have a problem today!

 

Thanks for reading this post! We hope to see you soon, coming back for more.
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And remember: if you need student accommodation, you’ll find the student home you’re looking for on Uniplaces.com.
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